For a decade, Digital Marketing has been evolving in the marketing platform, however, in the last couple of years, it has emerged as the most sought-after marketing strategy and the majority of businesses worldwide are implementing this pattern to improve their brand value among targeted customers. Hence there is a demand for skilled digital marketers. Digital marketing comprises the internet and online-based digital devices such as desktops, laptops, mobile phones, and other digital media platforms, and has brought a drastic transformation in the regular marketing rules and strategies.
It is a fact that digital marketing technology has brought a massive transformation in business operations, which have earlier applied offline marketing plans like paper ads, banners, billboards, and pamphlets to increase sales. At present, digital marketing strategies have occupied the place, companies belonging to any category are hiring skilled and professional digital marketers to elevate their brand and reach a wider audience. In this scenario, there is a huge demand for Digital Marketers who are adept at digital marketing.
Digital Marketing is a pack of a set of tools that drives a business or an organization nearer to people while applied efficiently, helps to promote their services or products online.
The technology advancing has revamped the face of traditional marketing where banners, billboards, pamphlets, brochures, TV, and radio Ads played the key role. Nowadays, the usage of smartphones, tablets, laptops, and the internet has been increased rapidly in this modern world, and everyone is online now, paved the way for Digital Marketing and its advance. As per the 2020 survey, 4.33 billion-plus people worldwide are active on the internet, i.e around 57 percent of the world’s population are internet users.
To improve the online presence and to promote their products, services, etc, and to survive in this competitive business field, a lot of the firms from small scale to top-tier have changed their marketing plan and shifted to the modern online marketing plan, Digital Marketing. Henceforth, there is more demand for skilled digital marketers. Students, graduates, and aspirants are willing to learn digital marketing, enthusiasm over this technical module is building up nowadays. As per a recent survey, around 69% of Companies are planning to hire Digital Marketers in 2020-21.
However, rigorous training under the vastly experienced and expert digital marketing trainers is quite essential to mold yourself into a talented Digital Marketer, they will elevate your standards to the next level and train you best in this complex yet gripping field.